
Devon Dawson
Content Specialist
If you’re a brand looking to stay ahead of the curve, it’s time to start thinking in 140 character intervals. Here are a few tips to create a better tweeting experience for your followers that will also move your brand to the forefront of the newest social media revolution:
Share Your Expertise
Everyone’s…
Tagged: 140 characters, Advertising, agency, best practices, big ideas, Bill Gerth, blogger engagement, blogosphere engagement, Branding, Chevrolet, Comcast, Cool, Detroit, Dominos Pizza, expertise, facebook, HP, influencer outreach, Influencers, Jet Blue, Mark Cuban, Marketing, neo-traditional public relations, Richard Branson, search advertising [PPC], search engine marketing, search engine optimization, social media influence marketing, Social media marketing, tribe building, tweet, Twitter, Twitter marketing, word-of-mouth

Guillaume Delloue
Social Media Specialist
If you remotely follow social media (and we all do), you have probably heard of the new sensation that is Pinterest. In the month of January alone, the user-interest-driven website accounted for an astounding 3.6% of total referral traffic––that’s more than YouTube, Google+, Reddit, Linkedin, and Myspace combined, and only a…
Devon Dawson
Content Specialist
This post is part of a larger series on the important role Influencer Outreach plays in Modern Branding. For the introduction to the series, please go here.
Are you finally getting the hang of this whole Influencer Outreach thing? You’ve identified potential Influencers on the web scene? You’ve checked their Klout Score™? You’re confident they’re spreading…
Tagged: Advertising, agency, ashton kutcher, Audi, best practices, big ideas, blogger engagement, blogosphere engagement, Branding, Cool, facebook, HP, influencer outreach, Influencers, Klout, Klout Perks, neo-traditional public relations, search advertising [PPC], search engine marketing, search engine optimization, seth godin, social media influence marketing, Social media marketing, stoneyfield, stonyfield barnstorming tour 2010, The Adjustment Bureau, tribe building, Twitter, word-of-mouth, yogurt
Devon Dawson
Content Specialist
This post is part of a larger series on the important role Influencer Outreach plays in Modern Branding. For the introduction to the series, please go here.
The quality of what people are saying (and what their disciples say) matters when it comes to finding…
Tagged: Advertising, agency, Audi, best practices, big ideas, blogger engagement, blogosphere engagement, Branding, Cool, facebook, Fiesta Movement, Ford Fiesta, HP, influencer outreach, Influencers, Klout, Klout Perks, neo-traditional public relations, search advertising [PPC], search engine marketing, search engine optimization, social media influence marketing, Social media marketing, The Adjustment Bureau, Twitter, word-of-mouth
Devon Dawson
Content Specialist
This post is part of a larger series on the important role Influencer Outreach plays in Modern Branding. For the introduction to the series, please go here.
The first step to reaching Influencers (who can provide a tangible lift for your brand) is learning how to…
Tagged: Advertising, agency, ashton kutcher, Audi, best practices, big ideas, blogger engagement, blogosphere engagement, Branding, Cool, facebook, HP, influencer outreach, Influencers, Klout, Klout Perks, neo-traditional public relations, search advertising [PPC], search engine marketing, search engine optimization, social media influence marketing, Social media marketing, The Adjustment Bureau, Twitter, word-of-mouth
Devon Dawson
Content Specialist
If you’re one of the seven people who haven’t been on the Internet for a decade (and if you are, Welcome Back!), you’re probably a little overwhelmed by what it has become. Stunned by all the websites and the traffic being driven to things that weren’t…
Tagged: Advertising, agency, best practices, big ideas, blogger engagement, blogosphere engagement, Branding, facebook, influencer outreach, Klout, neo-traditional public relations, search advertising [PPC], search engine marketing, search engine optimization, social media, social media influence marketing, Social media marketing, Twitter, word-of-mouth
Devon Dawson
Content Specialist
You’ve probably heard the hype, right? Smelled the unmistakable scent of Silicon Valley anticipation in the air? The tizzy started at the F8 Developer’s Conference in September, when Facebook® (the social media behemoth with over 800 million active users worldwide––you’ve probably heard of them) announced it was going in a different direction. Co-Founder and CEO Mark…
Tagged: Advertising, App, Art, B2B, B2C, Brand, brand design and development, brand positioning, Branding, Changes, Devon Dawson, Digital, F8, F8 Developer's Conference, facebook, Hulu, Marketing, Netflix, SMM, social media, social media influence marketing, Social media marketing, Spotify, Ticker, Timeline, Upgrades, Zuckerberg