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by Geoff Cunningham
Content Specialist
Whether you hate or love Miracle Whip, you have to admit Kraft has some proverbial branding balls to roll out its recent “We’re Not for Everyone” ad campaign.
You won’t find too many companies willing to shell out hefty advertising dollars for television spots that feature actor and celebrity testimonials that bash the very product…
Happy Friday everyone and have a great Halloween weekend!
This week we featured four game-changing Ubiquity contributors via Twitter:
Dairy Queen. Serving up sweet memories.
ThinkGeek. And the Geek Shall Inherit the Earth.
Junta42: Pitch your niche.
We will be sharing featured Ubiquity brands every Friday so stay tuned by subscribing…
Kudos to Ubiquity contributor, Gary Hirshberg, Founder/CE-Yo of Stonyfield. They just announced their plans to use plant-based packaging for some of their products, a huge step in the creation of sustainable packaging.
Many brands talk about sustainability as part of the position and message. Since the beginning, Stonyfield has proactively sought new ways to further these initiatives. With this announcement,…
This week we featured five game-changing Ubiquity contributors via Twitter:
Threadless: Design by Community. Community by Design.
Ubiquity: Learning a brands true place in our brains.
Gavin Heaton: From slideshow to center stage.
Sullivan Tire: Building relationships that drive brand loyalty.
Avvo: Let’s Advocate the Truth for a Change.
We will be sharing featured Ubiquity brands every…
Have you ever bought an item, got caught up in the latest fad, heard about someone who took a small item and turned it into an empire? And then said to yourself, “Wish I had thought of that.”
We were having one of those conversations the other day – about trendy items that we wish we had dreamt up.
Take…
This week we featured four game-changing Ubiquity contributors via Twitter:
Todi: For those who beat their feet.
Bamboo Bottle Company: Products that speak volumes about themselves.
OhMiBod: Make love to Mick Jagger, Bono, Pink? No problem.
Anna Street: ROI: it’s in the customizable bag!
We will be sharing featured Ubiquity brands every Friday so stay tuned by subscribing to our…
The Ubiquity site is live! We are excited to share the first 50+ pages of our book about game-changing brand strategies and big ideas. Over the next few weeks we will be adding many more spreads. Think your brand has a story to tell? Let us know.
We love feedback, so…