By Walter Elly
Senior Director of Internet Marketing
This month we had an interesting date on the calendar – 4/16. With 16 being the square of 4, a certain “bright-eyed” marketer realized that 4/16 could be Foursquare Day. His idea was to make 4/16 a day to celebrate and promote Foursquare- the mobile location sharing application that’s sweeping the globe.…
Inbound Marketing is not a passing trend; it is a shift. It is a shift in the way brands communicate because of a permanent shift in the way Americans buy (and buy nearly everything, by the way).