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By Peter Getman
Principal and CEO
If you haven’t yet, then “We’re starting TODAY” is the only right answer.
When was the last time you were compelled to modernize your brand’s marketing? When the World Wide Web was born? Remember your first website? Was it a KILLER website? Probably not … for most brands it took five generations of websites…
By: Walter Elly, Senior Director; Emerging Technology
There are some new numbers on mobile out from Google that are pretty compelling from a marketing perspective. 1 in 3 cellphone carrying Americans are smart phone owners. That’s nearly 70 million people (up 13% from last quarter). But what are those 70 million doing on their phones and what is the marketing…
By Michaleen Craig, Developer
It’s been a year since the initial launch of the iPad and a month since the launch of the iPad 2. The tablet revolution is here and it’s here to stay.
If your website uses Flash (for video, messaging, eye candy) then I hope you’ve thought about what your iPad users are seeing in lieu of…
By: Lindsay Sutton, Internet Marketing Manager
If you haven’t yet tuned into FOX on Tuesday nights you’re missing out. Whether you’re a tween, grandparent, or neurosurgeon, Glee has made quite the name for itself. It’s not just because of the talented young stars, their seriously booming voices and totally cool choreography. It’s because Glee combines both traditional media with social…
By: Geoff Cunningham, Content Specialist
“Did so well at ninja school the instructor didn’t recognize me when I graduated.”
Can you guess what brand is rolling out this type of content on Facebook?
No?
Here’s another taste …
“I’m straight ballin’ – just got rims for my horse-drawn carriage!”
While the above statements sound like the musings of…
By Michaleen Craig
Developer
Those in the know, have often heard that “email is the most cost-effective marketing tool.” That can be true, but only if you know how to effectively leverage email marketing.
Your email campaign is only as strong as your database
Who are you sending to? How did you get their information?
Email marketing stats are directly…
By: Drew Schulthess, Practice Director of Social Media Marketing
Twitter: @drewschulthess
To all Facebook page owners and admins—I ask, what do your fans really “like”? And no, your brand’s page can’t be your answer! Feel like wiping the dust off dated market research and over-priced assumptions? Please don’t! Instead, go-ahead and write down 5 pages you think your fans like…