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Devon Dawson
Content Specialist
You’ve probably heard the hype, right? Smelled the unmistakable scent of Silicon Valley anticipation in the air? The tizzy started at the F8 Developer’s Conference in September, when Facebook® (the social media behemoth with over 800 million active users worldwide––you’ve probably heard of them) announced it was going in a different direction. Co-Founder and CEO Mark…
By: Lindsay Sutton, Internet Marketing Manager
If you haven’t yet tuned into FOX on Tuesday nights you’re missing out. Whether you’re a tween, grandparent, or neurosurgeon, Glee has made quite the name for itself. It’s not just because of the talented young stars, their seriously booming voices and totally cool choreography. It’s because Glee combines both traditional media with social…
By: Walter Elly, Senior Director; Emerging Technology
Did you know that Facebook advertising is the top driver of new fans for Facebook pages and is one of the best ways to make sure existing fans see your messaging without getting lost in Facebook’s news feed filter? It’s true!
After getting to meet Xtranormal at SXSW I decided to make an…
By: Geoff Cunningham, Content Specialist
“Did so well at ninja school the instructor didn’t recognize me when I graduated.”
Can you guess what brand is rolling out this type of content on Facebook?
No?
Here’s another taste …
“I’m straight ballin’ – just got rims for my horse-drawn carriage!”
While the above statements sound like the musings of…
By Michaleen Craig
Developer
Those in the know, have often heard that “email is the most cost-effective marketing tool.” That can be true, but only if you know how to effectively leverage email marketing.
Your email campaign is only as strong as your database
Who are you sending to? How did you get their information?
Email marketing stats are directly…
By: Drew Schulthess, Practice Director of Social Media Marketing
Twitter: @drewschulthess
To all Facebook page owners and admins—I ask, what do your fans really “like”? And no, your brand’s page can’t be your answer! Feel like wiping the dust off dated market research and over-priced assumptions? Please don’t! Instead, go-ahead and write down 5 pages you think your fans like…
by Geoff Cunningham
Content Specialist
Whether you hate or love Miracle Whip, you have to admit Kraft has some proverbial branding balls to roll out its recent “We’re Not for Everyone” ad campaign.
You won’t find too many companies willing to shell out hefty advertising dollars for television spots that feature actor and celebrity testimonials that bash the very product…