Lizzie Ormiston
Practice Director for Internet Ubiquity

MicroArts is writing a book.
It’s called UBIQUITY, a book about game-changing Internet marketing strategies, events, tactics, eureka moments and decisions that have resulted in or are aiming for success. For whom? For CEOs, entrepreneurs, marketing types, agencies and everyone in between who is looking to spark their next big idea and maximize ROI on their Internet marketing investments.

But we’re not doing it alone.
The MicroArts team has an extensive network, works with an incredible client base and follows numerous companies and individuals. We are inviting entrepreneurs, innovators and downright crackpots who we believe have a game-changing presence online to contribute to UBIQUITY. Presented through a visual experience in print, these ideas will be alive and kicking online. At www.microarts.com/ubiquity, we will continually track successes, innovations and (hopefully not) failures.

What’s in the name?
Brands that are killing it on the Internet are everywhere—they are ubiquitous. Being online is the first step to starting an ongoing conversation. Once started, the dialogue about a product, service or individual can perpetuate itself. Friends connect. Consumers rate. Followers share. And businesses post. All these activities help businesses, organizations and even people become masters of their (dot com) domain. An online presence can reignite, sustain, propel or, if poorly executed, tank a brand.

Know any game changers? Send them our way. We would love to hear about them.